Showing up as yourself
Voice & Visibility
You probably have more to say than you're currently saying.
The expertise is there. The experience is real. But somewhere between what you know and what you’re putting out publicly, something gets lost.
The posts feel generic. The profile reads like a CV. The content is active but doesn’t quite sound like you. Or nothing is going out at all because it’s hard to know where to start, what to say, or how to say something without it feeling like a performance.
What this work does for you
It starts with finding a point of view, and a way of saying it that actually sounds like you. Then it’s about showing up with that, consistently, until it starts to build on itself.
This isn’t about posting more. It’s about being clear and specific enough that the right people notice. And remember.
Over time, that turns into a real audience and better conversations. The kind of visibility that opens doors, speaking slots, partnerships, the right people reaching out first.
A photo of a young Maasai leader taken by Trev in Maasai Mara
What this can look like in practice
LinkedIn profile and positioning
Rebuilding how you introduce yourself on LinkedIn, so your profile reflects the depth of your work and makes the right first impression with the right people.
Content strategy and editorial planning
Developing a clear point of view, a set of themes worth owning, and a realistic content approach that doesn't require you to become a full-time content creator.
Ghost-writing support and editorial collaboration
Ghost-writing posts, articles and thought leadership pieces that sound like you.
Audience and engagement strategy
Building a deliberate approach to growing the right audience and generating the kind of engagement that leads to thought leadership opportunities.